Shrink

Shrink: Addressing the madness of over-consumption of paper. Why use less paper? Using less paper can make the world a fairer place. By using more than six times the world average, most Europeans and North Americans are using far more than our fair share of the Earth's resources. Paper production causes a wide range of harmful environmental impacts, so by using less of it you can reduce your pressure on forests, cut energy use and climate change emissions, limit water, air and other pollution and produce less waste. There are also negative social impacts and human rights abuses linked to paper production, particularly in southern countries. Reducing demand for paper will help to address these too.