Friday, March 7, 2008

Has Clorox really gone green?

With the advent of Clorox's newest line, Greenworks, I immediately was skeptical. Mainly because it's Clorox and my thought was, just because Clorox has jumped on the "natural" bandwagon, doesn't change the fact that the majority of their products are full of toxic chemicals, their factory of chemicals isn't safe for the environment, and they do test on animals. So, I haven't purchased or tested the products, and I don't intend to.

Reading through TreeHugger today confirmed my suspicions. Sadly, these suspicions weren't confirmed in the article posted on TreeHugger, they were confirmed within the comments section.

Here's a few:

"Don't go getting all cozy with Kathalon preservative (or any similar biocide approved for domestic applications by FDA) and assume because the product is "green" that you can work/clean house without skin and eye protection!

Check out this MSDS [http://www.fuelcare.co.uk/kathonfp15msds.pdf ] from the maker of Kathalon biocide products, Rohm & Haas, and you'll see clear statement of the potential fhazards:
Risk phrases are:
"Irritating to skin.
Risk of serious damage to eyes.
May cause sensitization by skin contact.
Harmful to aquatic organisms, may cause long­term adverse effects in the aquatic environment."

The risk phrases are associated with the isothiazol component ,which is the active ingredient common to the product line."

"They sent it to me as well and I told them no way - I cannot greenwash for a company that promotes using bleach all over one's house, around our kids and pets. It's insanity and you of all websites should not be giving them any credit for this greenwashing product. Jeffrey Hollender also said some other stuff about clorox, you should check it out: "“Green” is not something a company becomes because of a new product line, a marketing campaign, a decision to be carbon neutral or even the selection an enlightened new CEO. “Green” is about the inside, not the outside of a company. It’s about its DNA, its culture, and its very reason for being.""


So, beware greenwashing, just because a product says it's natural doesn't make it true. Greenworks products are supposedly 99% natural, but the other 1% are still petroleum based. Since I don't want petroleum in any of the products I end up inhaling, ingesting, or absorbed into my skin, I'll skill Clorox Greenworks.

I'll use a product that's truly Safe and Healthy instead.

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